Ultimate Technology Significantly Grows Market Share of the Point of Service Terminal and Workstation Market

April 20, 2007, Rochester, NY – Ultimate Technology reports significant market share growth in the POS Terminal and Workstation market. Venture Development Corporation (VDC), a leading independent technology market research and consulting firm, has recently published their 2006 Retail Automation Equipment report covering point of service (POS) hardware sales and market share for the retail industry. VDC reports that Ultimate Technology Corporation continues to be one of the top three POS equipment manufacturers, based on market share, for selling POS terminals and workstations in North America. The report shows Ultimate Technology with a 12.6% total market share up nearly a full share point from the previous report – the highest growth of the top 4 POS manufacturers including IBM, NCR, and Fujitsu.

View details of VDC report here.

In the specialty retail market, the largest retail segment, Ultimate Technology grew share by 1.6 points to 8.7% representing the largest share growth by any POS manufacturer in this important retail segment. Of the top three companies, Ultimate Technology is the only manufacturer projected to continue growing market share over the next 12 – 24 months with a projected growth rate of over 20%.

Dave LaBudde, VP of Marketing and New Business Development for Ultimate Technology said, “The recent VDC market study demonstrates the dramatic growth Ultimate Technology continues to experience. Our focus on understanding our customers business and delivering expertise in POS hardware and services through a life cycle approach has clearly provided value to the market. The VDC results combined with the recent RIS News Hardware Leaderboard survey where Ultimate Technology was ranked the #1 POS solutions provider by retailers is confirmation that our customer centric approach to the market is what retailer’s value.”

For more information on Venture Development Corporation, visit www.vdc-corp.com.

For more information on the 2006 RIS News Hardware Leaderboard Survey visit our website at www.ultimatetechnology.com and click on the RIS News Leaderboard icon.

About Ultimate Technology Corporation

Since 1988, Ultimate Technology has deployed and serviced over 315,000 store-level POS installations for leading retailers in North America. Ultimate Technology goes beyond offering retail-hardened products by delivering a range of POS services that ensure customer success throughout the entire POS lifecycle. Every year more retailers discover the flexibility, convenience, and cost benefits of our full service POS solutions.
For more information about Ultimate Technology’s world-class portfolio of point-of-service products and support services visit www.ultimatetechnology.com.

For more information, contact Kathy Manners, Marketing Communications Specialist, at 585-742-5245 or by e-mail at mannersk@ultimatetechnology.com

 VDC_2007.pdf (484)